FIESTA DE COLORES - (Re)Building Communities Through Art
Fiesta de Colores is a global art movement connecting international and national artists with local artists and their communities in Ecuador to share ideas, skills, and a common purpose.
On April 16, 2016, a 7.8 magnitude earthquake struck coastal Ecuador, killing over 600 people and destroying hundreds of thousands of homes and businesses. One of the hardest hit areas was Canoa, a small beach town in the province of Manabí, where over 80% of infrastructure was destroyed, crippling the local economy and leaving it's inhabitants homeless, unemployed, and traumatized.
After the debris had been cleared and the physical rebuilding process began, the people of Canoa were left with a heavy emotional and mental scar, and a collapsed tourism economy. Rodrigo Intriago, Miguel de la Cueva, and Kristy McCarthy joined forces to aid in the emotional, psychological and financial rebuilding process by bringing together 25 international, national, and local artists to collaborate with the inhabitants of Canoa to create colorful, large-scale murals in an attempt to lift the town's spirits, as well as the local economy, and provide Canoans with an outlet to process their trauma, honor their heritage, and rebuild their town with visual art and color. In just 7 days, they painted over 30 large scale murals, transforming the face of Canoa and bringing inspiration and hope to both the survivors and the artists alike.
After receiving much positive feedback from Canoa and the surrounding communities, along with an inundation of requests for murals and art programming, this November we will return to Canoa to add an additional 30 large-scale murals to the outdoor gallery, establishing Canoa as a cultural destination for tourists, and stimulating the still waning economy. We will also expand the reach and deepen the impact of the project by partnering with the local high school, which receives students from all of the surrounding rural communities, many of whom have no access to art programming or supplies. Together with local artists, we will establish an Art Club, which will meet twice a week at the local high school for art workshops and a youth apprentice mural training program designed to train youth ages 12-20 in the skills of painting, drawing, design, composition, and color theory. After two months of training, 10 young artists from the Art Club will be selected as paid Artist Assistants to work alongside one of the international or national artists during Fiesta de Colores. Upon completion of the festival, all materials and supplies will be donated to the Art Club, which local artists and youth will continue to utilize to create murals and other projects through out the year.
We will also extend the project to Bahía de Caraquez, where we will partner with a local art collective, Arte Sobre Escombros (Art on Rubble), to create an outdoor mural gallery on abandoned public spaces that have been damaged by the earthquake and left as eye sores to the community. Bahia, being a less touristy town, has received little help in recovering from last year's earthquake and has suffered great economic loss, forcing many of it's residents and businesses to relocate, leaving the town abandoned. With this mural gallery, we hope to bring life back to the streets of Bahia and provide a powerful backing for Arte Sobre Escombros, who has been working tirelessly since the earthquake to bring their town back to life through art.
While we have received pledges for support from Bahia's Municipal government, Evans Spray, and local businesses in Bahia and Canoa, our materials sponsor just backed out last minute and we need $1500 more to buy the paint and supplies necessary to make this project possible. $50 - Workshop Sponsor
100% of your donation will be used for Scaffolding, spray paint, exterior latex paint, brushes, rollers, and ladders. Any left over funds after will be used to operate the art club in Canoa that offers free weekly art and mural workshops to highschool kids. All deductions are tax deductible.
Sponsor one youth art workshop led by a local artist. Youth apprentices will learn the basics of painting, edging, blending, photoshop, and color theory. Your gift will be used to pay the teaching artist for guiding the workshop and all of the necessary materials. As a thank you, you will receive a special gift created by the youth themselves!
$75 - Youth Apprentice Sponsor
Sponsor one youth apprentice to work as a paid artists assistant to one of the international or national artists during Fiesta de Colores. The youth will work one-on-one along side an internationally renowned muralist for four hours each day and assist them in creating a large
scale mural in their neighborhood. Your donation will be used to pay for the youth apprentices meals, transportation, and to pay them a living wage for their hard work. As a thank you, you will receive a signed photograph from the youth and the artist in front of their completed mural and daily updates on their progress!
$100 - Water Sponsor
It's important to stay hydrated when painting out in the hot sun! Be the official water sponsor of Fiesta de Colores in Canoa or in Zamora and your donation will be used to supply all of the artists with ice and cold water for the entire duration of the festival. As a thank you, you will receive an official Fiesta de Colores water bottle and daily updates on the festival progress!$150 - Teaching Artist Sponsor
Sponsor a local artist to lead art workshops for one month following the completion of Fiesta de Colores. Your donation will pay a local artist to lead two weekly workshops with youth apprentices at the local high school as part of the Art Club, where apprentices will learn various art skills such as illustration, mosaic, sculpting, calligraphy, painting, and more! This sponsorship level is very important as it provides the funding to continue a sustainable art program in Canoa and continue the momentum of FDC, as well as provide gainful employment to local artists. As a thank you for your gift, you will receive a special gift from the each of the youth apprentices and the teaching artist as well!
$250 - Materials Sponsor
In order to complete over 30 large scale murals, we will need a lot of supplies! Become a materials sponsor for Fiesta de Colores and your donation will be used to provide paint, brushes, rollers, buckets, ladders, and scaffolding to the participating artists. As a thank you for your gift, you will receive daily updates from Canoa, a Fiesta de Colores water bottle, T-shirt, and a beautiful souvenir photography book of all of the completed murals!$500 - Mural Sponsor
Sponsor your own Fiesta de Colores mural! As the official sponsor of your mural, your name or the name of your organization will be listed in all Fiesta de Colores promotional materials as well as on the mural itself. You will also receive daily updates on the process of your mural, a Fiesta de Colores water bottle, T-shirt and an official print of the mural signed by the artist.
$1000 - Patron de Colores
As Patron of Colores your name will be listed in all Fiesta de Colores promotional material as an official sponsor, you will also receive daily updates on the progress of the festival, a complete FDC gift bag with water bottle, T-shirt, souvenir photography book, and a special gift from Canoa's youth art club! $5000 - Platinum Patron de Colores
As Platinum Patron de Colores, you will receive an all expenses paid trip to Ecuador to participate in Fiesta de Colores in Canoa! This trip will include a round trip plane ticket to Quito, transportation to and from Canoa, and 7 nights in a private room in Canoa Beach. You will also be invited to a special meet-and-greet with all of the participating artists, and an opportunity to be artist-assistant-for-a-day one of the murals! Your name, or the name of your organization, will be listed in all of Fiesta de Colores promotional materials as an official sponsor, and you will receive a special gift bag and souvenir photography book.
For more information on these projects or Fiesta de Colores, the artists and communities that we work with, and the projects that we have done in the past, please visit our webpage at www.fiestadecolores.org.