Did you know that YouCaring allows you to upload videos to your personal page? Video is a powerful form of communication that helps you develop strong emotional connections with potential donors. Using a video to raise support and update your donors is a fun and easy alternative to writing a normal support letter. Here are steps to creating a fundraising video for your crowdfunding campaign that will attract more donors.
1. Create a Fundraiser
The first step in creating an online fundraising video is to create a fundraiser on YouCaring. Use these step by step instructions on to how to start a fundraiser to help get set up. This is where you will post your video once it has been created, and is also where you will direct donors to in your video.
2. Plan Your Fundraising Video
First make sure to be professional but at the same time fun and relatable. Plan out what you want to say. Tell your story from the heart and donors will respond positively. Be sure to include what you are fundraising for, how much you want to raise, your fundraising timeline, and how to donate. Look at other fundraising videos to see what other people include for more ideas.
YouCaring fundraiser Gina Reeves Conquers Cancer #FightLikeAGirl
3. Film Your Fundraising Video
Once you have an outline of what you would like to communicate its time to start recording. Pick a good location which has enough light, and is fairly quiet this will help your overall video quality. After you are all set up, record your video 4-5 different times. This will give you enough footage to be able to choose the best one. You can use a video camera or even your smartphone to create a fundraising video.
4. Upload to YouTube
The last step is to upload your fundraising video to YouTube. You will need a YouTube account, they are free and easy to create. After you have uploaded your video to YouTube you can place it on your free online fundraising account. Most online fundraising sites will give you an option to upload videos and pictures to your site in the settings of your profile.