Online fundraising can often fall victim to the stereotypes created by fundraising techniques used in the past. Fortunately, online fundraising is changing the way we view raising money. With a continuous flow of crowdfunding trends and tools emerging, it is important to disprove the biggest myths in online fundraising.
Myth: Online fundraising is difficult.
In general fundraising is thought of as difficult. The difference between a difficult, unsuccessful fundraiser and a fun, successful fundraiser is motivation and inspiration. This is what sets online fundraising apart. Most people create fundraisers for personal causes which are easier to stay motivated about. The correct fundraising resources will take away any difficulty. Read these fundraising tips and fundraising ideas can help you get started.
Myth: All online fundraising platforms charge a fee.
The potential cost is a common concern for anyone using online fundraising. In truth, most popular online fundraising platforms charge a fee. However, YouCaring does not charge any fees, and will never take any of your donations. As the leader in free online fundraising, they ensure that all the donations raised will aid your cause.
Myth: It’s hard to ask for money.
Finally, asking for money can sometimes be looked at as a negative form of achieving a goal. Look at it with a fresh perspective. Your donors are giving you an opportunity to achieve your goal. Which is why it is key to thank your donors. When asking for donations remember that you are standing up for a cause, and that in itself empowering. If you’re looking for a guide read How To Ask For Donations.
Myth: Only young people are online.
Although it may seem like Millennials make up the majority of the online population, studies prove otherwise. Pew Research Center released a report indicating that 59 percent of adults 65 years or older are online. Seniors and Baby Boomers are becoming experts online thanks to simple website interfaces and intuitive designs that guide users.
Now that you are familiar with the biggest myths in fundraising, you are ready to start raising money. Start your free online fundraiser today!