Fundraising has a tendency to become a repetitive process for many donors and supporters. To help boost your efforts and raise support it is necessary to reach your donors in new ways. Mix up the fundraising norm to grab the attention of bored donors. Presenting fresh fundraising ideas is the best way to keep your supporters interested and to catch the eye of new donors.
The crowdfunding model offers the flexibility for people to express creativity throughout their campaign. Crowdfunding platforms provide a space for you to express your story and appeal to potential donors. Take advantage of your crowdfunding platform’s features and resources to stir donor’s curiosity. You can learn how to attract more donors with these creative ways to fundraise.
Creative Fundraising Ideas That Will Impress Donors
1. Make a Viral Video
Create a fundraising video that has the potential to go viral. Since videos are becoming increasingly popular on social media, it is no surprise that videos are a powerful fundraising tool. Their emotional appeal helps form a connection between donors and your cause. Being honest in a heartfelt video will enhance your campaign’s success. Focus on creating a video that is both entertaining and emotionally compelling. A great way to engage people you may not have direct contact with is to create a video that challenges people.
For example, Fifi needed helped raising money for her life-changing surgery, so her and her parents created the Dare to Dance Challenge. In challenging others to donate, dance, or both, they were able to catch the attention of people all over. The video challenge helped them raise more than Fifi needed for her surgery, so they developed a nonprofit to help others kids.
YouCaring fundraiser Fifi’s dancing legs help to fund kids with special needs!
2. Use Social Media to Your Advantage
The beauty of social media is that is can be utilized for many aspects of your fundraising efforts. Once you have become familiar with social media terms, you can begin using Facebook, Twitter, Pinterest, YouTube, and even Snapchat to catapult your reach. You should use social media to promote your fundraiser. There are several social media fundraising ideas that you can use throughout your journey. Try running social media contests, the additional time constraint often helps bolster donations. Social media is the perfect place to build your fundraising community.
3. Plan a Creative Fundraising Event
Mix up the same old fundraising event by adding a compelling twist. Donors want to know what connects you to the cause you are raising money for. Through an inventive fundraising event you can show your donors why your campaign merits their attention and donations. What kind of unique skills can you use to your advantage? How can you find a way to connect donors with the people they are directly aiding? Think outside the box.
For example, Camile Grace used her photography skills and compassionate drive to raise money for breast cancer. She hosted a free Day of Empowerment for those battling breast cancer as well as survivors. They had their hair and makeup done and Camile took their portraits. And to top it off she hosted a Heart of the Warrior gallery exhibition where she hoped to inspire others with their strength.
4. Personalize Your Fundraising Journey
You want to make your fundraiser stand out and easy for donors to find. There are a few ways to do this in a creative way. First, it is key to create a personalized URL so that people can easily locate your fundraiser. Consider creating a custom hashtag to make your posts on social media easy to follow. Writing about your fundraising journey will help to you connect with donors and maintain a good relationship. Another idea is to start a fundraising website or blog to chronicle your efforts. Personalizing your fundraiser can add a creative edge that will pique donor’s interest.
5. Add a Theme to Your Fundraiser
Consider adding a theme to your fundraiser that relates to your cause. Themes help to keep your fundraiser fresh. Donors are waiting to be presented with something new, so get innovative. Think about the foundation of your fundraiser and create a theme based from there. Are you raising money to help your child beat cancer? A superhero theme may be fitting. Are you fundraising for an adoption? Ask donors to sponsor puzzle pieces that create a photo of your new family member as a keepsake.
For example, Elanor and Benjamin are siblings that are both extremely sick. To help pay for their medical expenses, their grandparents have created a crowdfunding campaign. To add strength to their campaign, they have dubbed both Elanor and Benjamin superheroes. And they transform their donors into superheros who are helping catch the bad guy.
Benefits to YouCaring’s Compassionate Crowdfunding ™
YouCaring is the leader in free online fundraising because they believe that no one should face hardship alone. The platform’s provide flexibility for you to find creative ways to fundraise while providing the resources and support to help you reach success. Here are some key advantages to using YouCaring’s Compassionate Crowdfunding ™ for your next fundraising initiative.
- Unlike other crowdfunding platforms, YouCaring has no fee. They never charge anyone to use their site so you can keep more of your money. Instead they rely on donors to fund their cause, just like you.
- The donation process is safe and secure, which can help offset any hesitation donors may have to giving to your campaign.
- The simple interface makes setting up a campaign fast and simple. And the social media integration makes the sharing process easy. Remember, sharing on social media matters.
- If you have a question regarding your campaign or need help of any kind, YouCaring offers live chat for support.
- YouCaring offers a list of effective fundraising ideas and helpful tips. Keep up to date with their blog to find crowdfunding advice, how-to’s, and case studies for inspiration.