Fundraising has always been about people helping other people, but until recently, it was done mostly by organizations large enough to host events or canvass neighborhoods. Today, however, individuals can raise funds directly from other individuals with relative ease on crowdfunding platforms such as YouCaring.
This shift to direct, person-to-person fundraising has changed the experiences of both fundraising and donating. Fundraisers are now a platform for community engagement, and for supporting individuals who are overcoming hardships or striving to achieve their goals. And through their support and engagement, people who donate become part of the story.
Online fundraising for individuals gives suffering people another option
In some cases, peer-to-peer fundraising has also meant more effective distribution of funds to people in need—without intermediary organizations and the (sometimes inefficient) administrative costs associated with them.
That’s not to say there’s no place for large organizations and the excellent work they do, including relief work in the face of natural disasters. The difference is that, today, if you’re an individual (or the friend of an individual) suffering a hardship, there’s another option—reaching out directly to friends, family, and the public for aid.
In some cases, we’ve also seen a kind of role reversal: Instead of organizations hosting fundraisers, fundraisers have become the seeds of communities, catalyzing organizations that grow out of a shared fundraising experience. At YouCaring, for example, we give fundraisers social media tools to help inspire communities to give, organize, and benefit from the good born from a single fundraiser.
Why do online fundraising for individuals through YouCaring?
On our compassionate crowdfunding platform, direct aid is delivered every day, in ways large and small. Some YouCaring fundraising campaigns have raised millions and received wide acclaim—including JJ Watt’s fundraiser for victims of Hurricane Harvey and Christina Smallwood’s fundraiser for her daughter, Dare to Dance—but thousands of lesser-known individual fundraisers also make a tremendous difference in people’s lives every day.
YouCaring was named “Best Crowdfunding Site” for personal and charitable causes by CrowdsUnite, earning praise for both ease of use and efficacy. Our platform has an engaged community of people who care about others, seeking opportunities to pay it forward.
And YouCaring is a Certified B Corporation®, founded to help those faced with hardship. We never take a penny of the funds you raise for ourselves (unlike other crowdfunding platforms, which charge platform fees drawn from a percentage of funds raised). It’s always free to conduct a YouCaring fundraiser. What’s more, you can start withdrawing funds as soon as donations start coming in—you don’t have to wait until the end of your fundraiser, or meet a specific goal, to use funds for your cause.
Check out how Gofundme compares to YouCaring here.
To begin your fundraising journey for an individual—yourself, a friend, a family member, or anyone else in need—start here.